Tag Archives: rewards

NFC = a lot more than payments, but mag stripe here to stay?

NYPAY hosted its third networking event on February 23, 2011 with a sell-out crowd of nearly 60 attendees.  The topic, “Payments 2020: Crystal Ball into the Payments Industry” captured the imagination and generated plenty of enthusiasm.  I moderated the five panelists in a lively discussion that sparked plenty of interest in NYPAY’s next event, planned [...]

Rewards in Real-Time, Mobile is Making Its Move

Listen to our interview at on PYMNTS.COM “Rewards in Real-Time, Mobile is Making Its Move“ where we talk about Sexy mobile rewards programs 10 X response rate for mobile vs e-mail or mail Growth in real-time rewards at POS Mobile more disruptive than the Internet Bold prediction for debit interchange

“The next best thing in card payments” – Shifting the bank’s business model of rewarding card holders toward better merchant incentives

The US credit and debit card business is under mounting pressure to reform its business model.  While the industry has been extraordinarily successful and profitable over the past decades, the time is ripe for transformation.  Fast movers will be rewarded. Since the explosion of card holder reward programs in the early 1990’s, consumers have become accustomed to reaping [...]