Tag Archives: Market Platform Dynamics

2011 – the year of NFC?

The Smart Card Alliance held its third annual Payments Summit in Salt Lake City February 16-17, 2011.  The theme was NFC and there was plenty of buzz and excitement. The message from Tim Attinger of Market Platform Dynamics was convergence, mobile as commerce generator and innovation vehicle.  NFC is not just a replacement for the magnetic stripe [...]

Rewards in Real-Time, Mobile is Making Its Move

Listen to our interview at on PYMNTS.COM “Rewards in Real-Time, Mobile is Making Its Move“ where we talk about Sexy mobile rewards programs 10 X response rate for mobile vs e-mail or mail Growth in real-time rewards at POS Mobile more disruptive than the Internet Bold prediction for debit interchange